How to Start Your Own Business

Setting up a New Business

You’ve been playing around with the idea for your new business for some time. You have the vision, you know which companies inspire you, you know the solution you want to solve for your customers. You can visualize the lifestyle you want to live with your new business. But, you may be wondering how to start your own business. And, “where do I get started,” you may ask?

J. Lacey Taylor started her own business researching every little step. Her goal is to save start-ups like yours all of that time to move through all of the to dos faster and with ease. She knows the must-knows of setting up a new business and wants to be your resource to help you breeze through the process so that you can focus on the important things, like making money and making your dreams come true! Here is the beginning process…

First, lock in your name and make it official. You’ll want to go to Sunbiz.org and make sure the name you had in mind is available. While you’re at it, make sure the domain name/URL you had in mind is also available.

Second, do your research. You’ll want to understand your market inside and out. If you don’t know how to research, J. Lacey Taylor can provide an in-depth look with valuable insights to get you started off in the right direction with a winning strategy. Don’t waste time and money guessing your way through branding and marketing.

Third, with the marketing research you can better target your customers with your brand development and design.

Fourth, moving into production of your website and promotional materials is so much easier and decisions are made faster when your strategy is based on market data. J. Lacey Taylor has a degree in digital design and can help with all of your production needs.

Last but not least, launch and celebrate your achievement! You are in business and nothing feels better than being in control of your own future and goals! Not everyone can stomach this amount of freedom and control over ones life but if you are an entrepreneur you will know it in your gut.

The infograph below provides a visual representation of the steps you’ll need to consider to get started.

When starting out you’ll not only want a digital designer/marketer to help build a business that looks and feels creditable, you’ll also want mentors that can give you an outsiders experienced perspective on your plans. In North Florida the best organizations JLT has come across when starting a business in jacksonville fl, were SCORE (Service Core of Retire Executives) and SBDC ( Small Business Development Center) and their services are FREE!

Marketing a New Business

To show your customers that you are the right choice over your competitor, investing in assets is crucial. JLT created an Essential Items for Business infograph of the assets that give you the most bang for your buck. The cost for these items are small when considering what the value of drawing in leads equals for your business. The mentor organizations above provide great resources for financing your initial start-up costs.

The SECRET to getting AHEAD
is getting STARTED!

When you decide that you are ready to start your business, J. Lacey Taylor offers a new business start-up package that will provide you any or all of the items mentioned above at your desire and pace. Packages start at $388/m. Schedule a consultation with Lacey today to start building your dream!

new bu

Google My Business Services

Google Account Services

How to get more reviews
& optimize you Google accounts

Have you been missing out on online Google reviews? Somehow you still aren’t getting the reviews you need even though you offer great services. Ever wonder how to get more reviews? Google My Business Services will get your business where you want to be, but how, you ask. It is the most cost effective method for business growth, but it is hard to understand. JLT understands you don’t have time to deal with figuring out your Google accounts.

J. Lacey Taylor and Google are BFFs! Spending years working with their tools. Produce amazing results, JLT shares her knowledge to help benefit your business most. JLT created a package to optimize your google accounts and get more customer reviews!

With the Google Account Services Package, J. Lacey Taylor will:

  • Analyze where your business currently stands,
  • Set-up the Google accounts you need (whether its Google My Business, Analytics, Search Console, Gmail and Calendar),
  • Implement & optimize your Google accounts so that Google recognizes your business as credible in your industry,
  • Update content to make it fresh and relevant,
  • Check and correct any inconsistencies in the accounts,
  • Connect your Google accounts to the appropriate services to better automate processes,
  • Offer you a fail proof way to capture more reviews, and
  • Strategize & recommend solutions for on-going success.

JLT offers all of this to you for $499. Contact J. Lacey Taylor at 904-878-0881 or jlaceytaylor.biz@gmail.com, to win-over Google and capture more client reviews!

Website Design, SEO & Graphic Design | Jacksonville, FL

It’s Client Thanks-Giving Month!

It’s not too late to become a client and get goodies!

Personally, Thanksgiving is my favorite holiday! It’s less about expectation and more about being grateful and getting together with your favorite people to share your gratitude for each other. Professionally as an extension of that spirit, J. Lacey Taylor (with it’s awesome website design, SEO & Graphic Design services) will be giving-thanks to our clients and new clients in the month of November. I’ve even started a local club for women owned businesses to have monthly “thanks-giving” type gatherings to take a fun break with other women business owners and share our business know how.

This November if you were a client in the last 12 months or if you become a new client this month, as a THANK YOU, you will receive:

  • An E-Book Titled: Advanced SEO Tricks
  • Added to the J. Lacey Taylor Resource Page
    (Did someone say backlinks? Yes please!)
  • Membership into our local women owned business group.
  • Get entered into a drawing for a chance to win your choice of a post bragging about your business (wonderful for SEO) OR an infograph design (also great for social media posts and website display).
  • And, a major discount offer into our new Next Level Membership! (This is a new service membership that expands your team – leveling up your business to greater heights without bringing on employees.)
    Services offered by J Lacey Taylor that are included in the Next Level Membership are:
    • SEO (Search Engine Optimization) – Get found when your potential customers search for your services in Google search engines.
    • Graphic Design: Branding, Logo, Brochure, Flyer, Direct Mail, Promotional Collateral, & Advertisement Design
    • Marketing Research, Competitor Analysis & Strategy

Clients will receive an email with their thanks-giving gifts and details. If you’d like to become a client this month and take advantage of all of the goodies offered, contact J Lacey Taylor to schedule your free consultation about the service you need for your business! jlaceytaylor.biz@gmail.com & (904) 878-0881

Update: And, the WINNER IS…

Logo Design Ponte Vedra

Starting a business begins with logo design.

If you’re starting a business, one of the first things you’ll need, is a logo. Printers need a digital design file to add your logo to business cards, promotional collateral like flyers, brochures or shirts, and you’ll need to hire a Graphic Designers to create those files. Eventually you’ll want to add your logo design in Ponte Vedra to a website or in print advertising.

You’ll want to research local designers and make sure you find someone whose design work and personality is a good match for you. A good designer will listen to your objectives for the design and deliver three options that fit. From there, you will chose a design to go with and generally work three revisions to get the logo design exactly as you want it. In addition, if you plan to take your business to great heights getting additional brand development and brand guidelines will insure your brand stays strong.

For my recent logo design in Ponte Vedra, I worked with an artist and new restaurant. First I provided options. And, we work from there to go with the clients preferences. Ok, I may go above and beyond and deliver more than three options sometimes…

There were no set objectives for the abstract fine artist, so I sat down with her and showed her fonts and narrowed in on the few she liked. She decided she wanted to use a portion of one of her paintings in her logo, so I incorporated that into the design.

Logo Design Jacksonville

As for the new restaurant, the client had very clear requirements. Originally the owner of an Irish pub she wanted to keep the name but move away from the pub vibe and go coastal. She wanted the trendy rustic wood background or vintage coastal imagery and eventually decided she liked a circle design. All great choices. Note when I provide drafts images might include the Adobe Stock watermark because I don’t purchase the rights to design elements (such as the rustic wood background) until the client has decided what they want.

If you don’t decide on an equally sized design like a square or a circle, you’ll want to consider a horizontal and vertical version of your logo. I provide both when you choose, J. Lacey Taylor for your logo design in Jacksonville, Ponte Vedra or even worldwide. Call to schedule your project today!

*FYI: October is a great month to become a client, because November is J Lacey Taylor’s Client Thanks GIVING month!